We found a short tale written about this next Rising Artist, and we thought we’d share it with you – let it explain itself. “Long ago, there were two boys from Detroit. They called themselves Now Endeavor. They looked so different from everyone, so they couldn’t figure out where they belonged. They tried Polka, Ceviche, Poutine, Hip Hop….you know….stuff like that. After trying every culture in the world, they said to one another, “Damn I’m hungry, and we don’t fit anywhere (sad face).” However, the boys came to the realization that they ended up fitting in EVERYWHERE.” That pretty much sums up one of my new favorite interviews we’ve done here on Entertwine. We like unique, and we like where this interview went when we talked to Now Endeavor about their past and present in music.
Entertwine: Could you tell us a bit about your individual musical backgrounds? What can you tell us about the music scene of your hometown (Detroit, Michigan)? What is the significance of your project name?
Now Endeavor: Pete has roots in R&B and hip hop. Thom spends a lot of time listening to pop punk and indie rock. Motown has an extremely diverse group of musicians, but I think indie hip hop has a pretty strong movement right now. Now Endeavor means to persevere now, and it’s also a pun! (Now and Ever)
What went into the filming and production of the music video for ‘Natalie Won’t Budge’? Were the videos for your songs ‘Another Shot of Sugar’ and ‘AC’s Not Working Right’ handled in the same way?
A lot of that video was “ad-libbed,” but we had a general idea of a story line before we filmed. Our ultimate goal is to make people laugh, but I think you can take some lessons away from the video as well. We approach every video differently, but ‘Another Shot of Sugar’ and ‘Ac’s Not Working Right’ were much more scripted.
What can you tell us about the two EPs (“Waiting on Waffles” and “Macaques on Fire”) you’ve released through Bandcamp and Soundcloud? What life experiences and events led to the writing and recording of these releases?
Macaques on Fire is the first EP we released. Most of it has a pop punk feel to it, but I wouldn’t restrict it to only pop punk. Waiting on Waffles was inspired by the feeling you have while waiting on food in a restaurant. Life is about anticipation, and sometimes the journey is better than the destination. Musically, it’s a bit more on the dance side, but it also has some heavier elements.
Who are your biggest musical influences? Why do these particular artists, writers, and/or producers inspire you to create?
There are a lot of artists that inspire us but don’t necessarily influence our music directly. I think it would be a disservice to only name a few here, however I don’t want people to think of other artists when they think of Now Endeavor.
What does 2015 hold in store for Now Endeavor?
Our goal is to make a music video for every song released, so stay tuned for more visuals in 2015! We’ll definitely be releasing more music, and you can bet you’ll get to see us play live.